Logo and Branding
Logo Approval Process
The basic rule of thumb is that we need to have one identifying (official logo) mark on all items. Usually for sports, that is the husky head. For non-athletic items it is usually the HOPE wordmark or "H".
Most of HOPE's vendors (already in the Financial Edge system when you apply for a REQ) are familiar with HOPE's guidelines and can mock-up your design for you based on the guidelines below. Once they've done that, send the mock-up to [email protected] for approval. You will need this email approval to submit with your REQ.
Most of HOPE's vendors (already in the Financial Edge system when you apply for a REQ) are familiar with HOPE's guidelines and can mock-up your design for you based on the guidelines below. Once they've done that, send the mock-up to [email protected] for approval. You will need this email approval to submit with your REQ.

Brand Guidelines & Design Book
Downloadable Logos (.png & .jpg)
If you need .ai, .eps or higher resolution file formats, please email [email protected].
HOPE Husky Paw
The PAW is no longer an official identifying mark, but THIS VERSION can be used - in association with one of our official logos or wordmarks. The old version with the crown of thorns may no longer be used.