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Logo and Branding

Logo Approval Process

The basic rule of thumb is that we need to have one identifying (official logo) mark on all items.  Usually for sports that is the husky head.  (The paw is not an official mark, but can be used in conjunction with our official logos and/or wordmarks). 

Please use an approved vendor for designing your team and/or spirit gear.  They are familiar with HOPE's guidelines.  Then send the mock-up to [email protected] for approval.  You will need this email approval to submit with your REQ.


Brand Guidelines & Design Book

Downloadable Logos (.png & .jpg)

HOPE Husky Paw
The PAW is no longer an official identifying mark, but THIS VERSION can be used - in association with one of our official logos or wordmarks.  The old version with the crown of thorns may no longer be used.